Engagement Walkthrough

What Working
With Us Looks Like

Six steps from first call to long-term embedding. Concrete enough that you know what you would be agreeing to, honest enough that we have not invented numbers we cannot defend.

Updated October 2026

The Engagement

Six Phases,
One Outcome

What happens at each stage, and the result it produced. Questions about formats, timing and measurement are answered in our FAQs.

Client journey in six phases, from a free 30-minute call to measurement three to six weeks after delivery and again at around 90 days Six numbered phases in sequence. Phase 01, Week 0 · 30 minutes, Free Consultation: a 30-minute call with one of our founders. No deck. Phase 02, Weeks 1 to 3, Consulting: where confidentiality allows, interviews, focus groups and a behavioural diagnostic. Phase 03, Weeks 4 to 7, Bespoke Build: a custom scenario built around your sector and people. Phase 04, Delivery Week, Live Programme: from a half-day workshop to two or three days of live, immersive practice. Phase 05, Weeks 9 to 16, Booster and Rituals: manager toolkits, 15-minute weekly check-ins. Phase 06, 3 to 6 weeks and around 90 days after delivery, Measure and Scale: we re-run the diagnostic to measure delta on the behaviours we set out to move. Two measurement points: 3 to 6 weeks after delivery, and around 90 days after delivery. A bracket from phase 01 to the first measurement point reads: 12 to 16 weeks from the first call to the follow-up measurement, depending on format. Not to scale. 01 02 03 04 05 06 WEEK 0 30 MINUTES Free Consultation A 30-minute call with one of our founders. No deck. WEEKS 1 TO 3 Consulting Where confidentiality allows, we run interviews, focus groups and a behavioural diagnostic. WEEKS 4 TO 7 Bespoke Build A custom scenario built around your sector and people. DELIVERY WEEK Live Programme From a half-day workshop to two or three days of live, immersive practice. WEEKS 9 TO 16 Booster & Rituals Manager toolkits, 15-minute weekly check-ins. 3 TO 6 WEEKS AND AROUND 90 DAYS AFTER DELIVERY Measure & Scale We re-run the diagnostic to measure delta on the behaviours we set out to move. 3 to 6 weeks after delivery around 90 days after delivery 12 to 16 weeks from the first call to the follow-up measurement, depending on format Not to scale. Client journey in six phases, from a free 30-minute call to measurement three to six weeks after delivery and again at around 90 days Six numbered phases in sequence. Phase 01, Week 0 · 30 minutes, Free Consultation: a 30-minute call with one of our founders. No deck. Phase 02, Weeks 1 to 3, Consulting: where confidentiality allows, interviews, focus groups and a behavioural diagnostic. Phase 03, Weeks 4 to 7, Bespoke Build: a custom scenario built around your sector and people. Phase 04, Delivery Week, Live Programme: from a half-day workshop to two or three days of live, immersive practice. Phase 05, Weeks 9 to 16, Booster and Rituals: manager toolkits, 15-minute weekly check-ins. Phase 06, 3 to 6 weeks and around 90 days after delivery, Measure and Scale: we re-run the diagnostic to measure delta on the behaviours we set out to move. Two measurement points: 3 to 6 weeks after delivery, and around 90 days after delivery. A bracket from phase 01 to the first measurement point reads: 12 to 16 weeks from the first call to the follow-up measurement, depending on format. Not to scale. 01 02 03 04 05 06 WEEK 0 · 30 MINUTES Free Consultation A 30-minute call with one of our founders. No deck. WEEKS 1 TO 3 Consulting Where confidentiality allows, we run interviews, focus groups and a behavioural diagnostic. WEEKS 4 TO 7 Bespoke Build A custom scenario built around your sector and people. DELIVERY WEEK Live Programme From a half-day workshop to two or three days of live, immersive practice. WEEKS 9 TO 16 Booster & Rituals Manager toolkits, 15-minute weekly check-ins. 3 TO 6 WEEKS AND AROUND 90 DAYS AFTER DELIVERY Measure & Scale We re-run the diagnostic to measure delta on the behaviours we set out to move. 3 to 6 weeks after delivery around 90 days after delivery 12 to 16 weeks from the first call to the follow-up measurement, depending on format Not to scale.

Six phases, one outcome. Behaviour is measured three to six weeks after delivery and again at around 90 days.

Sidestream's own method description, not a research finding.

01

Week 0 · 30 minutes

Free Consultation

A 30-minute call with one of our founders. No deck. We listen, we name what we think the real problem is, and we say honestly whether we are the right people to help.

02

Weeks 1 to 3

Consulting

Where confidentiality allows, we run interviews, focus groups and a behavioural diagnostic. The goal is to map what actually drives the symptom, not what the brief assumes.

03

Weeks 4 to 7

Bespoke Build

A custom scenario built around your sector and people. Professional actors, full script, internal QA simulations before participants ever see it.

04

Delivery Week

Live Programme

From a half-day workshop to two or three days of live, immersive practice. Cohorts work through the scenario in conditions that approximate the real one. Senior sponsors join the debrief.

05

Weeks 9 to 16

Booster & Rituals

Most behaviour change dies in week 4 after delivery. We design lightweight rituals (manager toolkits, 15-minute weekly check-ins) that protect the new behaviour past the curve.

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What Makes It Stick

Diagnose Before Designing

The brief is rarely the real problem, which is why five questions come before any training quote. We invest the first three weeks in finding what actually drives the symptom, before we design anything.

Sponsor Presence Matters

When senior sponsors join the debrief in person, adoption holds. When they delegate, it does not. We design accordingly.

Embedding Is Not Optional

Most behaviour change collapses by week four. Lightweight rituals, manager toolkits and short check-ins are how the delta survives the first month.

The Sidestream Client Journey in Brief

This client journey sets out what working with Sidestream actually looks like, six phases from a free 30-minute consultation through to long-term embedding. It is deliberately concrete, so you know what you would be agreeing to, and honest about what we can and cannot measure. The engagement walkthrough is built around moving specific behaviours and protecting them once the programme ends.

The six phases, with timing, from this page (Sidestream's own method description).
PhaseTimingWhat happens
01 Free ConsultationWeek 0, 30 minutesA 30-minute call with one of our founders, no deck; an honest read on whether we are the right people to help
02 ConsultingWeeks 1 to 3Where confidentiality allows, interviews, focus groups and a behavioural diagnostic
03 Bespoke BuildWeeks 4 to 7A custom scenario built around your sector and people
04 Live ProgrammeDelivery weekFrom a half-day workshop to two or three days of live, immersive practice
05 Booster and RitualsWeeks 9 to 16Manager toolkits and 15-minute weekly check-ins that protect the new behaviour past week 4
06 Measure and Scale3 to 6 weeks and around 90 days after deliveryThe diagnostic is re-run to measure the delta on the behaviours we set out to move
Journey

Could This Be Your Story?

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30 Minutes

No deck. No hard sell. Just an honest diagnostic call about what you are trying to fix.